South Philadelphia Proposed LED Sparks Controversy

Proposed LED billboard sparks controversy

Area residents are hoping to defeat a modification plan for a placard adjacent to a Marconi banquet establishment.

By Joseph Myers
|Posted Jan. 5, 2012

Keith Franchetti and Barbara Capozzi hope a two-decade-old ordinance spares them from having to see the background billboard from giving way to a monopole-aided half-digital replacement.

Contrasting expressions claim “Rules are rules” and “Rules are meant to be broken.”

Marconi and Packer Park residents have worked to uphold the former’s finality since mid-November, while a Cheltenham-based business owner has desired a variation on the latter’s meaning since mid-October, insisting that modernization often necessitates change. The parties have centered their pleas on the state of a 44-year-old billboard within the parking lot of Galdo’s Catering & Entertainment, 1933 W. Moyamensing Ave.

To promote their beliefs, the locals and attorney Stephen G. Pollock, representing Dominick Cipollini of Keystone Outdoor Advertising Co., Inc., will gather 7 p.m. Jan. 12 at St. Richard School’s Hall, 1826 Pollock St., for a public forum. The first will argue to leave the structure alone, with the legal professional set to say it must go in favor of a towering replacement. Their appearances will serve as preludes to Jan. 18’s Center City date with the Zoning Board of Adjustment.